The advertising world has experienced a shift. Marketers want to see their budgets in action through smart automation, analytics and creative campaigns powered by technology. Centro makes this possible. Since its inception in 2001, the digital advertising firm has innovated and streamlined the process for organizations through its software. The company’s ability to adapt to change and market demand has resulted in steady growth. In 2012, Centro had under 300 employees. In 2016, the number surpassed 700. For Centro, staffing up to meet the needs of its customers was only possible through employment-based immigration.